Etiquette knowledge welds enormous power for everyone

As an anthropologist of modern day etiquette and lifelong Emily Post devotee, I've always been interested in observing human interactions and social cues. Couple that with my strong belief about the power of etiquette and how it relates to our interactions with the people and world around us - I am a strong advocate for contemporary manners.

Growing up, I developed a keen awareness of socializing and relationships. Yes, my mother and grandmother instilled the constant lessons of 'please,” 'thank you” and the napkin always belonging on the lap. Today as a professional and thirty-something navigating the world, I am forever grateful for those early life lessons and heightened awareness that gave me the knowledge and universal language that has proved its weight in gold.

So why should we care about etiquette? Is it still relevant? In our world of social media, 24/7 news cycles and never-ending schedules, embracing the idea of etiquette is more important than ever. We have all seen Facebook posts that makes us cringe. Or the friend who shows up to the wedding wearing white, without a gift, proceeds to Instagram the entire bridal party before anyone walks down the aisle and then drinks way too much.

So, yes, etiquette does matter.

But it doesn't have to be stuffy or pretentious. It can be the awareness while dining that impresses not only your boss but also a date. It is the thank you note that lands you the dream job. And knowing how to navigate 'netiquette” may make or break your personal and professional brand.

In our technology focused world, there is an important balance between online and offline lives. An iPhone or status update cannot replicate a real conversation or the ability to make someone feel at ease in our presence. Text messages will never replace the impact of face-to-face first impressions. And a simple 'thank you” still remains one of the most powerful things you can say.

I refuse to believe civility is dead. I think an awareness of the topic is bouncing back - for all ages, communities and beyond. Similar to fashions that always cycle back, the same is happening with manners. What was once popular culture can be again with modern adaptation.

I recently stumbled upon a magazine article featuring my least-favorite celebrity, Kim Kardashian. Out of curiosity, I skimmed the piece and to my surprise, I found something unexpected. And hopeful. When asked about her change in attitude and her intentions on how she's raising her daughter, Kardashian stated, 'I think to be kind is strong. I think to be polite is strong.”

If Kim Kardashian can spread that message, may she use her celebrity status with her bully pulpit to further encourage a return to kindness and politeness.

As the new advocate of etiquette for The Gazette, I want to hear from you. I welcome your questions, awkward social stories and observations on all things etiquette. Ask me about social media etiquette to proper summer wedding attire. My goal is to help readers navigate social scenarios and to provide knowledge, insights and real-life situations and to empower people to feel more comfortable and confident in all aspects of their lives.

I promise to give you the most civilized and realistic advice to make your day a little more thoughtful.

I hope you enjoy this column. That you find it useful, uplifting and, hopefully, entertaining. And that it inspires you to hold open the door for a stranger, rethink a Facebook post or send someone a note to simply say 'thank you.”

' Lauren M.G. Burt is a communications professional and etiquette adviser based in the Midwest. She believes in the importance of embracing etiquette and a return to civility. Contact her with questions or comments at features@sourcemedia.net.