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Record Super Bowl betting brings risk of gambling harm
Avri Ruffcorn
Feb. 5, 2026 8:47 am
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The Super Bowl is America’s most-watched sporting event. As millions tune in for the big game, another trend continues to grow largely unnoticed: record-breaking sports betting.
The Super Bowl is the most heavily bet-on sporting event in the United States. In the past two years, more than $1.3 billion was wagered nationwide, with totals rising every year since 2018.
The Iowa Department of Health and Human Services defines problem gambling as gambling behavior that leads to negative consequences for the individual, their family or loved ones, employer, or community. Harms can include financial stress, damaged relationships, mental health challenges, and legal trouble.
Recognizing the signs of problem gambling is one key step towards combatting the issue. These may include a growing preoccupation with betting, chasing losses, borrowing money to gamble, or lying about gambling habits. Events like the Super Bowl can increase these risks. The excitement, combined with nonstop betting advertisements and incentives, can encourage people to gamble more frequently or impulsively. If you recognize these signs in yourself or others, it is important to know that there are resources available to help.
As friends and families gather to watch the Super Bowl, checking in on one another and recognizing when betting stops being fun can make a meaningful difference. The game may end after four quarters, but gambling harm can last long after the final whistle. For resources or more information, visit https://www.asac.us/problem-gambling or contact us at (319)-390-4611.
Avri Ruffcorn is a prevention specialist with the Area Substance Abuse Council (ASAC).
Opinion content represents the viewpoint of the author or The Gazette editorial board. You can join the conversation by submitting a letter to the editor or guest column or by suggesting a topic for an editorial to editorial@thegazette.com

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