Keno Davis doesn't just coach his team at Providence, he sells it

Keno Davis gets it.

The former Drake head men's basketball coach knows you can't just open up the ticket windows and expect big crowds in this economy and era, even if your team is good.

In his second season as the coach at Providence College, Davis is working the promotional aspect of his job as well as the coaching side. His Friars are 7-4, nothing special considering who they've beaten. They were

upset 82-73 by Iona Tuesday night.

But Davis has a high-scoring (84.4 points a game) team that entertains. And he, and Providence, work at getting the public to notice. 

Davis has his own Web site that he updates regularly.  And he's a user of Twitter. Wednesday afternoon he had this Tweet:

CoachKenoDavis  New blog entry is up at http://coachkenodavis.com/ Go Friars!!

Many coaches around the country understand social media can be their friend if used well. Davis takes people inside his world from time to time with posts like these:

Long recruiting day yesterday. Delayed and canceled flights. Good to be back in the office and on the court.

PC Bball has improved in all three major areas, scoring, fg%defense and rebounding from this point last season.

Great team win for us last night. Offense was clicking; 58 first half points, 110 for game, 16 made 3's & 21 assist on 34 baskets. Whew

4th road game in the non-conference coming up tomorrow. No other team in the B.E. plays more than 2 road games.

Sign up for the free monthly e-mail newsletter regarding PC basketball. http://coachkenodavis.com/newsletter.cfm

Over 300,000 hits in the last 3 months! The place for Providence Basketball. http://coachkenodavis.com please retweet

I don't think Davis, 54-23 as a head coach and 37 years old, will make Providence his last stop. Someone who coaches exciting ball -- much of it learned from his father, former Iowa/Drake head coach Tom Davis -- who is young and engaged with the public has what you would call upward mobility.