From the Bureau: Data breach tips and precautions

With many recent data breach announcements from all types of industries, it's become clear how common data breaches are these days. BBB has tips for consumers to protect personal information and reduce identity theft risks.

What is a data breach? Companies store a large amount of their customers' personal information in digital spaces. Thieves want access to that information and may target companies with malware or exploit weaknesses in digital security. Once they steal the information, these bad actors sell it on the dark web or use it in their own fraud schemes.

What is the risk to consumers? No two data breaches are the same, and each incident can expose unique information. Consumers affected by a breach may be at increased risk for identity theft. Thieves may use stolen information to fraudulently apply for credit, unemployment benefits and more. Consumers’ financial accounts may also be accessible to thieves.

Companies collect more customer data than ever before. They save payment methods, passwords, addresses and other information. This allows people to save time, ensure bills are paid on time and budget effectively. However, it also increases the risk of identity theft. Consumers must take extra care to protect their personally identifiable information.

BBB recommends consumers take these steps to protect their data against a breach:

Don't overshare online. Avoid posting personal information on social media. It's not just about being cautious with your social media activity. Things like a first pet's name or the town where one is born can be used to hack accounts.

Check credit report and financial statements. Monitor accounts for suspicious activity and if there is anything that looks unusual notify account providers as quickly as possible.

Use strong passwords and change them regularly. Protect accounts and their accessibility with complex and unique passwords.

Implement two-factor authentication on accounts and devices. This adds another layer of security to logging on. Two factor authentication sends a code to your phone or email to check the account owner is the one logging in.

Shop with businesses that protect consumer information. Check for basic security measures. There should be an HTTP in the address bar and a clear and detailed privacy policy. Look for and check the validity of trust seals like the BBB Accredited Business seal.

Safely dispose of personally identifiable information. Protecting data online is critical, but hard copies of private documents can also be stolen. It is important to dispose of private papers safely.

Victims of a security breach may receive a letter with specifics regarding the exposure. The Notice of Data Breach will likely include steps that the company is taking to eliminate vulnerability. They will commonly offer complementary identity protection services and credit monitoring.

Check the website of the company that was breached for the latest information. Type the company name directly into your browser. Do NOT click on a link from an email or social media message.

For further protection consider putting a credit freeze or fraud alert on credit reports with the three major credit reporting agencies, Equifax, Experian and TransUnion. A credit freeze will prevent anyone from accessing credit reports or scores. This means the consumer also cannot apply for new credit without lifting the freeze. A fraud alert flags your account but does not automatically halt new credit being opened.

Annualcreditreport.com is the only website authorized by the Federal Trade Commission to provide a free annual credit report. Be wary of ads, emails, and social media messages for other services. Everyone should check their credit reports yearly, whether or not a victim of a data breach.

Bobby Hansen is regional director for the Better Business Bureau Cedar Rapids office. Comments: (319) 365-1190; info@dm.bbb.org