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Millions of environmentalists don’t vote
Eric Johnson
Mar. 23, 2024 6:00 am
The Environmental Voter Project (EVP) is a groundbreaking initiative dedicated to transforming environmentalists into consistent voters. Its mission is crucial, given the urgent need to convert to clean energy and stop carbon pollution. By focusing on the electoral process, the EVP aims to ensure that environmental concerns are not just a priority for the public but also for policymakers.
What sets the EVP apart is its strategic approach. It doesn't tell people whom to vote for; instead, it targets "non-voting environmentalists," encouraging them to participate in elections. This strategy is based on the understanding that politicians focus on the demands of consistent voters. Therefore, increasing the number of environmentalists who vote can significantly impact environmental policies.
The organization's efforts to identify and mobilize these non-voters through data-driven campaigns have shown promising results. By employing sophisticated analytics and outreach methods, EVP has effectively increased voter turnout among environmentalists, converting 1.5 million environmentalists into consistent super-voters to date. However, there are 13 million more environmentalists who don’t currently vote, which is a gigantic opportunity for this election.
Donate or sign up to volunteer with the EVP at https://www.environmentalvoter.org/ Our clean energy future is critical for stabilizing the weather and protecting Iowa farmers.
Eric Johnson, Group Leader
Iowa City Citizens' Climate Lobby
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