More information on Iowa's deal with Iowa Lottery

Here are some more details about the sponsorship promotion between the Iowa Lottery and athletics departments at Iowa, Iowa State and Northern Iowa:

• Iowa Lottery spokeswoman Mary Neubauer said the promotion officially is called "The Great State Tailgate."
• The promotion begins Monday with $2 instant scratch game. The non-winning tickets have codes that can be entered on the Iowa Lottery website to register for the contest, not at the stadiums.
• The grand prize is a tow-able tailgate trailer that includes a big screen television, a home theater system, a grill, satellite television hookup and the trailer.
• The grand prize will be taken to the three campuses 11 different times this fall. It will be awarded in early December.
• Iowa Lottery sponsorship spots will air on each school's radio network.  Neubauer didn't immediately have the information available regarding the financial arrangement.

Here's the news release:

DES MOINES, Iowa – The Iowa Lottery is offering sports fans the chance to have the ultimate tailgating experience.

A $2 “Great State Tailgate” instant-scratch game will debut Monday and along with it, the lottery will kick off a new promotion by the same name. Iowa Lottery VIP Club members can enter non-winning tickets in the game for a chance to win a towable tailgate trailer valued at $22,000 or one of five cash prizes of $1,000. The grand prize tailgate comes fully equipped with:

?            42-inch LCD HDTV with a cable receiver and HD auto satellite antennae

?            theater system with mp3 connectability

?            hitch-mounted tailgating gas grill and 54-qt. cooler on full slide system

?            1000-watt portable generator

?            30-amp electrical panel box and much more!

The winner of the tailgate will also be able to customize the artwork on the outside of it to fit his/her specifications.

“Iowans love to celebrate and support their favorite team by socializing with friends before a game, and we want to give them the opportunity for the ultimate tailgating experience,” said Iowa Lottery CEO Terry Rich. “We're looking forward to hearing how players would customize the trailer, too.”

To give people the chance to see the tailgate in person, lottery staff will take it to 11 home football games throughout the 2011 season at the University of Iowa, University of Northern Iowa and Iowa State University. A list of all the games where the trailer can be seen is available on the promotions page of the lottery's website, www.ialottery.com. Players can also bring any non-winnning scratch tickets with them to the 11 games for a chance to spin the Lottery wheel to win a prize.

The entry period for the Great State Tailgate promotion runs through noon on Dec. 6. To enter the promotion, Iowa Lottery players must join or already be a member of the VIP Club. On the Great State Tailgate promotion page on the VIP Club website, players will be asked to enter their name, street address, telephone number and the entry code number and serial number from a non-winning Great State Tailgate scratch ticket. A different non-winning scratch ticket must be used for each entry.

The promotion drawing will be held Dec. 8 and winners' information will be posted on the lottery's website that same day.

A few requirements to keep in mind:

• You can only enter the promotion via the lottery's website. Hand-delivered or mailed entries will not be accepted.
• You must use your street address when entering the promotion – P.O. Box addresses will not be valid.
• You can use each ticket only once as an eligible entry.
• And, while you can enter multiple times, you can win only one prize in the promotion.   

Since the lottery's start in 1985, its players have won more than $2.7 billion in prizes while the lottery has raised more than $1.3 billion for the state programs that benefit all Iowans.

Today, lottery proceeds in Iowa have three main purposes: They provide support for veterans, help for a variety of significant projects through the state General Fund, and backing for the Vision Iowa program, which was implemented to create tourism destinations and community attractions in the state and build and repair schools.