Give me Liberty and give me cash

Somebody's making money in college athletics.

Liberty University President Jerry Falwell Jr. (Brian Snyder/Reuters)
Liberty University President Jerry Falwell Jr. (Brian Snyder/Reuters)

I don’t know why, but it seems like daily I’m reminded that some people are making money from college athletics.

You know all about the salaries of major-college football and basketball coaches, and even some of their handsomely paid assistants. It’s good to be kings. Here are some mostly unrelated money-related notes:

Jim Delany, the Big Ten’s commissioner, who earned $2.4 million in total compensation in 2015, is set to receive $20 million in future payments.

Then-Southeastern Conference commissioner Mike Slive made $4.3 million in 2015.

NCAA President Mark Emmert earned over $1.9 million in 2015.

Iowa will pay Wyoming $1 million and North Texas $900,000 for their football trips to Iowa in September.

But that’s peanuts. Liberty University will pay Old Dominion $1.32 million to bring its football team to Liberty for a game in 2018. Liberty University!

Liberty is the same school that hired Ian McCaw as its athletics director last November. McCaw resigned as Baylor’s AD in May 2016.


After hiring McCaw, Liberty President Jerry Falwell Jr., said “Ian’s success really speaks for itself. You look at what Baylor was able to do during his tenure, it fits perfectly with where we see our sports programs going. This is an exciting time for us.”

That seemed pretty tone-deaf to many, since Baylor’s legacy during McCaw’s tenure is defined by a football program that, to totally understate it, was heinous under coach Art Briles.

Liberty, which has a 19,000-seat stadium and no FBS conference to join, is nonetheless moving up to FBS for football in 2019. It opens the 2017 season with a game at ... Baylor!

Liberty can use some of the money it is paid by Baylor to pay McCaw’s salary. Isn’t that special?



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