Iowa Ideas 2019
October 3 - 4 | Cedar Rapids

Iowa Ideas is a nonpartisan, statewide learning experience designed to explore the key questions and big ideas that will shape the future of Iowa.

Created by The Gazette, Iowa Ideas consists of in-depth, solutions-focused journalism and events. Engaged citizens, community advocates and industry leaders are invited to join us.

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How can employers create mission-driven companies?

Conference replay: Workplace (R)evolution panelists share strategies

    Jennifer Daly President and CEO, Iowa's Creative Corridor Development Corporation speaks during the inaugural Iowa Ideas Conference at the Cedar Rapids Convention Complex on Friday, Sept. 22, 2017. (Jim Slosiarek/The Gazette)
    May 8, 2019 at 10:42 am

    Iowa employers are facing tough competition for employees and changing desires of millennial workers -- who are now the largest generation in the workforce. This has led many to place an increased emphasis on workplace culture, mission and values.

    At Iowa Ideas 2017, September 20-22, panelists from both large and small companies shared ideas on the role of mission and values at work, how to create a mission-driven workplace and how to evaluate culture initiatives.

    This session was part of Workplace (R)evolution, which joined Iowa Ideas in 2017 as a special track focused on culture and the future of work.  

    Panelists included: 

    • Jeff Miller, Chief Technology and Distribution Officer at Van Meter

    • Christine Sullivan, Director of Human Resources at the ESCO Group

    • Leah Rodenberg, Senior Program Manager at the Alliant Energy Foundation

    • Kayla Grunder, UX Designer at Visual Logic

    • Moderator: Jennifer Daly, President and CEO of the Iowa's Creative Corridor Development Corporation

    Enter your email address to access the full audio and subscribe to our newsletter on the future of work:

    Listen to the full replay to hear panelists' thoughts on: 

    • The role of company leadership in helping employees "live the mission"

    • The pros and cons of written vision or values statements (could you recite your company’s values?)

    • How one company took a fresh look at culture when bouncing back from losing their biggest client

    • How to evaluate the impact and whether employees are connecting with your company’s mission

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