J.C. Penney's quarterly loss cut in half

Retailer reaffirms full-year forecast of adjusted profit

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J.C. Penney’s quarterly loss more than halved as the company cut costs and benefited from higher sales of home goods and footwear as well as beauty products at Sephora outlets in its stores.

The department store operator also reaffirmed its full-year forecast for comparable sales and said it was on track to achieve its first full-year adjusted profit in five years.

Penney’s net loss more than halved to $56 million, or 18 cents per share, in the quarter ended July 30, helped by a 6 percent drop in operational expenses.

Excluding items, the company’s net loss was 5 cents per share. Net sales rose 1.5 percent to $2.92 billion.

Analysts on average had expected a loss of 15 cents per share and revenue of $2.93 billion, according to Thomson Reuters.

Penney said sales at stores open at least a year rose 2.2 percent. That matched the average estimate of analysts polled by research firm Consensus Metrix.

“The numbers serve to demonstrate that the company’s recovery program is still on track, and that the weakness in the last period was largely attributable to unseasonal weather and a general slowdown in the consumer economy,” Håkon Helgesen, an analyst at retail research firm Conlumino, wrote in a note.

Penney joined Macy’s and Kohl’s in reporting better-than-anticipated results, although expectations were low for all three.

Department stores have been facing intense competition from online retailers such as Amazon.com and off-price chains such as T.J.Maxx.

Shoppers also are spending more on big-ticket items such as electronics and cars than on clothes, a critical category for department stores.

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