Spinning, a fitness craze popping up on the East and West Coasts, is making its way to the Corridor.
Burst Cycling Studio, an 1,800-square-foot facility, will open next month at 5300 Fountains Dr. NE, Suite 112 in Cedar Rapids.
The business, owned by Michelle Horak and Stacie Shannon, will offer an introductory class, a non-competitive fitness class, and a more competitive team-building ride.
“Given our passion for cycling and how that’s grown in the last few years, we decided to bring that to Cedar Rapids,” Shannon said.
The studio will house 30 bikes, plus one for the instructor, and gradually build up to accommodate 42 riders. Memberships will not be required and single-class passes can be purchased.
Horak has been participating in spinning classes for several years. Shannon, a Cedar Rapids resident, has been riding indoors at a gym, while taking spinning classes. While she enjoyed the classes, Shannon wanted a facility that provided certified instruction and data from her ride.
Shannon noticed spinning classes were offered at other facilities, and if she hesitated to sign up, they would fill up quickly. She decided there was enough demand for her and Horak to open their facility.
To provide customers with the experiences Shannon wanted, all instructors will be certified, and the bikes will be wired with performance IQ technology, a program that displays performance statistics on two 100-inch screens in the studio.
While indoor cycling is just beginning to develop in the area, Carrie Van Orden, owner of Max Effect Cycling & Fitness studio in Iowa City, said the studios are still ahead of the curve.
“I don’t think the Midwest has caught on yet,” Van Orden said. “(Cycling) is a little ahead of its time.”
Van Orden opened her studio about a year ago, and while the community has supported her, she has adjusted her business to better suit slower summer months by accommodating the medically-needy with special bootcamps.
Unlike the Burst Cycling Studio, Van Orden takes her clients outside to participate in circuit training. But Shannon said the Cedar Rapids studio will focus solely on indoor training.
“We’ve witnessed is there’s a huge demand for indoor cycling,” Shannon said.