Mercy Medical Center launches websites using new technology

Sites will automatically respond to an array of devices and screen sizes

Mercy Medical Center and its web partner, Cedar-Rapids based Geonetric, have launched improved versions of two websites that use new design principles.

Mercy's website and the Especially for You Race site were built using responsive design principles, which allow the sites to respond to an array of devices and screen sizes.

The hospital had a separate mobile site in the past, said Heather Stanley, marketing communications manager for Geonetric. The new version is a complete redesign.

"A lot of sites out there, what they do is they create a different site for tablets and a different site for smartphones ... there are so many different screen sizes, that that's really difficult to do, that becomes a management nightmare to have a different site for all those sizes," Stanley said. "Responsive design technology, why it is so cool is that it automatically presents the right image regardless of how you're accessing it, no matter what device."

The content on the site resizes itself to the user's device, including the provider, location and service directories, as well as the calendar and events.

The site has a menu which keeps important links close at hand, regardless of where the site visitor is at on the page.

The Especially for You Race site, also built using responsive design, provides information to help the community get involved and to promote race sponsors. It will allow race participants to register, share their stories and access a variety of race information from their smartphones.

A online explanation of how responsive design works can be viewed here.

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