KCRG-TV9 made another offer Monday to DISH Network to settle a retransmission contract dispute that's left DISH subscribers without KCRG's programming for nearly three weeks.
DISH Network subscribers in Eastern Iowa have been without access to KCRG since the last retransmission agreement extension expired at noon Dec. 18.
"Obviously, for our viewers we'd like to get this resolved so we're going to try to take some initiative to see if we can reach an agreement," said Tim McDougall, vice president of products for The Gazette Co., which owns KCRG and The Gazette.
McDougall said DISH Network had still not responded to KCRG's last counteroffer on Dec. 20, but he remains hopeful a settlement can be reached.
DISH Network spokesman John Hall declined to comment, reissuing a previous DISH statement on the negotiations.
DISH Network viewers have complained to both companies about losing access to KCRG.
DISH Network has issued bill credits to some of its customers who've complained about losing KCRG access, based on emails to the TV station and Facebook postings, McDougall said.
DISH officials said the dispute is about higher retransmission payments KCRG is seeking in the talks. It says the TV station is asking DISH to pay six times more than what it is paying now for the same content.
“DISH has offered to pay Cedar Rapids TV a sizable rate increase that aligns with current market value," said Andrew LeCuyer, DISH vice president of programming, in a statement. "We have reached agreements with hundreds of stations throughout the country over the last year, so we know with certainty that our offers have been fair.
"We hope Cedar Rapids TV will adopt a more reasonable approach.”
Neither side has disclosed specific details of their offers.KCRG has confirmed that it is asking for more, but indicated it is from a low base. McDougall said KCRG is the most viewed station in this market on DISH's system, and wants higher revenue to cover higher costs of network programming and to cover rising local news production costs.